Go-To-Market Strategy Intern (Unpaid)

Sparc (https://sparc.world/) is a future of work and talent marketplace with AI integration that streamlines the job search/hiring process by allowing college students and professionals to connect directly with hiring managers to secure jobs and monetize their knowledge through career coaching, tutoring, and hosting events.
(1)  Employers can send a job post or recruiting event invitation to one/many college student-run organizations with one click (no other job sites offer this functionality).  
 
(2)  College student-led organizations can reach out to Employers to request info-sessions or form a partnership (no other job sites offer this functionality).  
 
(3)  College students and professionals can secure career advice and mentoring on-demand from professionals working in in-demand professions at premier companies. 
 
Sparc’s mission is to provide seamless connectivity and foster meaningful engagements:
person to-person, organization-to-organization, and person-to-organization.
As a Go-to-Market Strategy Intern at Sparc, you will have the unique opportunity to work on strategic initiatives that drive user engagement, product adoption, and business growth.
Job Description:
As a Go-to-Market Strategy Intern, you will work with our CEO, CTO, UX Designer, and other interns to develop and execute strategic plans that maximize the impact of LinkedIn's products and services. Your insights and contributions will directly influence how we bring innovative solutions to our users and customers, but most importantly acquire new users (college students) and onboard student organizations.
Responsibilities:
Market Analysis: Conduct research and analysis of industry trends, competitive landscape, user behavior, and customer needs to identify opportunities for market penetration and product enhancements.
Strategic Planning: Collaborate with cross-functional teams, including product managers, sales, and marketing, to develop and refine go-to-market strategies for new and existing products. Help define target audience segments, positioning, messaging, and pricing strategies.
Campaign Development: Contribute to the creation of marketing campaigns and initiatives that drive awareness, engagement, and adoption of LinkedIn's products. Assist in crafting compelling content, including emails, social media posts, and presentations.
User Insights: Leverage user feedback and data-driven insights to enhance user experiences and tailor strategies to specific user segments. Contribute to the development of user personas and journey maps.
Project Management: Assist in managing end-to-end project timelines, milestones, and deliverables. Ensure cross-functional alignment and successful execution of go-to-market initiatives.
Performance Tracking: Help design and implement performance measurement frameworks to track the effectiveness of go-to-market strategies. Analyze key performance metrics and provide actionable insights for continuous improvement.
Collaboration: Work closely with internal teams and external partners to coordinate and execute marketing and promotional activities. Foster relationships with stakeholders to drive successful outcomes.
Presentation and Reporting: Prepare presentations and reports to communicate strategy updates, findings, and recommendations to senior leadership and key stakeholders.
Qualifications:
Pursuing a bachelor's or master's degree in Business, Marketing, Strategy, or a related field.
Strong analytical skills with the ability to translate data into actionable insights.
Excellent communication skills, both written and verbal.
Creative thinker with the ability to generate innovative ideas.
Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word) and data analysis tools.
Previous internship or coursework in marketing, strategy, or business development is a plus.
Strong attention to detail and the ability to manage multiple tasks simultaneously.
Duration: This internship is a 6 to 24-week program, providing an immersive learning experience and exposure to real-world challenges.
Location: Remote
Application: Interested candidates must submit their resume, but a cover letter and any relevant projects are optional.
Join us as a GTM Strategy Intern at Sparc and contribute to shaping the future of professional networking and career advancement!